Make software real

Tools we use when they fit

Recent work

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Atlas

A multi-tenant SaaS product built around billing, account management, and a dashboard customers could use without a manual.

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Signal

An AI workflow for routine requests that brings the right information forward and keeps people in control when judgement is needed.

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Meridian

A focused MVP built to test the proposition, collect real usage data, and give the team something credible to take to market.

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Forge

A legacy platform rebuilt in stages so the team could improve speed, data quality, and day-to-day delivery without stopping operations.

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AI / ML

Case study in progress. Full project details coming soon.

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Chiropractor

Case study in progress. Full project details coming soon.

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Healthcare

Case study in progress. Full project details coming soon.

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Jed Shamel

Case study in progress. Full project details coming soon.

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Mysa

Case study in progress. Full project details coming soon.

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Segue

Case study in progress. Full project details coming soon.

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Vantage Real Estate

Case study in progress. Full project details coming soon.

Capabilities

When the tools you use including your current software stack and good intentions stop being enough.

Web Apps & SaaS

Customer-facing software that is clear to use, reliable under load, and ready to grow with the business.

Product StrategyFull-Stack DevUX/UI Design

AI Products & Agents

AI features that fit into real work, with the guardrails, data, and human review they need.

LLM IntegrationAgent SystemsRAG Pipelines

MVP Sprints

A sharp first version that answers the hard questions early and gets in front of customers while the opportunity is still live.

ScopingRapid BuildLaunch

Ongoing Engineering

Senior support after launch for new features, cleaner foundations, better performance, and fewer surprises.

Feature VelocityRefactorsReliability

Services

Product Build
One accountable team for strategy, design, engineering, and launch. You get a product that makes sense before it gets expensive.
0 to 1 Development
Turn a clear opportunity into a focused first product, with the decisions, design, and technical foundation made early.
Custom Software
Replace brittle workarounds with software shaped around the way your team actually works.
MVP Launch
Get the smallest credible version into users' hands, then learn from real behaviour rather than meetings.
Web Apps & SaaS
Customer-facing web products with the account model, billing, permissions, and integrations required for day one.
AI Products & Agents
AI products that help people get work done, with sensible guardrails and human control where it matters.
Product Rescue & Rebuild
Untangle a product that is slowing everyone down and improve it without pausing the business.
Ongoing Engineering
A senior partner for the important work after launch: new features, cleaner code, speed, and reliability.

Working with teams wherever they are.

CaliforniaUnited States
Dallas, TXUnited States
New York, NYUnited States
VirginiaUnited States
LondonUnited Kingdom
LisbonPortugal
MadridSpain
ViennaAustria
KarachiPakistan
SharjahUAE
DubaiUAE
Abu DhabiUAE
SydneyAustralia

We work remotely with founders and product teams across the US, Europe, the UAE, Pakistan, and Australia. Clear communication, overlapping hours, and a delivery rhythm that works.